Imagined by Olivier Schweizer, the So Châteaux project was launched in June 2019.
Entirely dedicated to the promotion of châteaux all over the world, So Châteaux is a real eco-system that is developing on several supports and on several axes.
From the Castles Guide 2020 (5,000 copies published in September 2019) to the Digital Guide (more than 2,000 listed castles, launched in March 2020) including the So Châteaux program | LIVE (created in April 2020) to the services dedicated to the owners and managers of Historical Monuments, So Châteaux aims to bring together all the heritage players (from enthusiasts to amateurs, to professionals)
1 – CONTENT: daily publications on social networks (from 0 to more than 40,000 subscribers in less than a year). Photos, videos, texts, audio, animations, drone shoots, …
2 – INFORMATION: Guide to Châteaux (paper and digital), articles, interviews, photo / video reports, bi-weekly newsletter and the 1st live and video broadcast dedicated to châteaux: So Châteaux | LIVE
3 – SERVICES: intended for professionals in the sector to improve the visibility of their castle and increase the attendance and income of their establishment
4 – TRAINING: to support, train and inform professionals on all subjects related to marketing and communication.
5 – COMMUNITY (in development): with on the one hand castle enthusiasts eager for information related to history, castles and heritage and on the other, owners, managers, communication managers wishing to attract always more public in their establishments.
6 – EVENTS (in development): physical and digital (webinars, virtual conferences, interviews, …)
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